The plant-based protein snack company had its best month of the year, doubling its sales over November 2021.
Cross Roads, TX – All Y’alls Foods a mission driven plant-based proteins manufacturer of It’s Jerky Y’all (3 SKUs: Black Pepper & Sea Salt Jerky, Prickly Pear Teriyaki Jerky and Prickly Pear Chipotle Jerky) and It’s Big Crunchy Bacony Bits Y’all drive into Q4 2022 with their strongest Amazon sales – exceed last years sales by 200%.
Taking a Piece of the Plant-based Pie
With 62% of U.S. households now choosing plant-based products, All Y’Alls Foods is taking its share of the plant-based market, especially on Amazon, by doubling its Amazon sales over 2021 in the month of November. Founder and CEO Brett Christoffel says, "Amazon has grown into a vital part of All Y’alls sales. While I was initially reluctant for us to be on there, due to their high fees, their audience reach and the effectiveness of our ad spend have made it a viable channel that will continue to support our growth.”
Growing Plant Curious Community Guides Category Growth
According to the Grains of Truth 2022 report, 42% of global consumers believe plant-based food will replace meat within a decade. As consumer attitudes to meat continue to change, All Y’alls Foods is poised for growth in all sales channels, including (and especially) on Amazon. “Doubling our sales is not only great for the brand”, says Christie Carter, CMO, “it means that more people are including alternative proteins in their diet, which is great for the animals and the environment. Amazon is a marketplace where plant-curious folks who want to try alternative proteins can discover new options, and All Y’alls Foods is ready to be found. Our jerky and bits are often Amazon’s Choice for top category searche.s”
All Y’alls Foods
All Y’alls Foods is based in Texas and was founded in 2018 by Brett Christoffel to offer plant-based proteins to nourish customers, support animal welfare, and be kinder to the planet. All snacks are protein—and fiber-packed, gluten—and cholesterol-free, and made from whole non-GMO soybeans. A portion from every bag sold goes to helping rescued animals at Rowdy Girl Sanctuary.
For more information, please watch this video. You can also connect with All Y’alls Foods on Facebook, Instagram, and YouTube.
You can purchase All Y’alls Foods directly from the website, through Amazon.com, H-E-B grocery stores, and in natural, specialty, and vegan stores across the nation.
