The Future of Jerky Is Here

The Future of Jerky Is Here

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Tender, tasty plant-based jerky satisfies that snack craving without the cow

It’s Jerky Y’all is here to deliver delicious news to jerky fans everywhere:
The best jerky on the planet is 100% plant-based! It’s Jerky Y’all lets people sink their teeth into tender, tasty jerky made from whole certified non-GMO soy with zero animal involvement.

Made in Texas, It’s Jerky Y’all comes in three flavors inspired by that great state. Each clean recipe features plants special to Texas, from the prickly pear to the pecan to the chipotle pepper:

  • Black Pepper & Sea Salt: classic savory flavors inspired by the Gulf Coast of Texas
  • Prickly Pear Teriyaki: ginger, garlic, and a hint of sweet inspired by Texas prairies and lakes
  • Prickly Pear Chipotle: a mix of sweet and heat inspired by the South Texas plains

Why plant-based jerky? “Plants deliver more protein with less impact.” Creator Brett Christoffel says, “What people may not realize is that all the protein in beef comes from the plants that cows eat. We cut out the middle critter because it’s better for every body.”

Brett set his sights on making the best-tasting jerky on the planet, period. Our whole soybean Jerky delivers ALL 9 essential amino acids people need, plus fiber, vitamins, minerals, antioxidants, and phytochemicals. Plant-based snacking is one way to skip saturated fats, cholesterol, hormones, antibiotics, or other issues associated with animal protein. It’s Jerky Y’all is also Kosher and gluten-free.

“I love Texas, and I love jerky,” Brett says, “but what I love even more is giving people a new way to satisfy that craving.” It’s Jerky Y’all is proud to be a GO TEXAN product, a program that celebrates Lone Star pride and the plainspoken grit Texas is known for throughout the world.

Shop single-serve pouches, 3-packs, and 6-packs at ItsJerkyYall.com. The brand plans to offer It’s Jerky Y’all on Amazon soon. No matter where you buy, a portion of every sale goes to support Rowdy Girl Sanctuary in Angleton, Texas.

Want to get a taste of It’s Jerky Y’all? The brand will be giving out samples and selling bags alongside a range of craft beer makers during the Main Street Festival in Grapevine, Texas, May 18 – 20 from 10-7. For more on the event, visit grapevinetexasusa.com/main-street-fest.

 

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